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Along with the availability of the smartphone, we’ve become accustomed to (or rather, we have compromised on) two matters of principle: First, we still use the smartphone's camera in the most awkward way, and pray it doesn't slip out of our fingers and fall to the ground (and indeed sometimes it doesn't); and secondly, most of us never utilize even a fraction of the iPhone camera's enormous potential, because no one has the time or patience to browse through endless internal menus.
The result? In most cases, we shoot in auto mode and compromise on picture quality. It's like coupling a Formula One engine with a steering wheel and gearbox of a golf cart - the engine's potential just cannot reach the road... no matter how skilled the driver is.
Pictar was born to help mobile-photographers to unleash the power of the iPhone’s camera for much better pictures!It combine the benefits of advanced cameras - IE, full external control of all shooting functions as well as a stable and secure grip, with the advanced camera technology and ultimate availability of the iPhone. In other words - to unleash the full potential of iPhone's photographic capability in order to take much better pictures, time after time! It's pretty cool, but who is it designed for? Pictar is designed for people who are just starting out in photography and are looking to get more out of their iPhone, as well as serious amateur or professional photographers who want ultimate and uncompromising control over the iPhone's camera. No matter what's your level or experience - Pictar will help you get much more from your iPhone!